Animation is one of the best ways to explain complex technical processes and concepts to a broad audience. Our client released a token working on a proof-of-location protocol and needed a video for upcoming investment rounds.
Our task was to visualize three protocol usage scenarios. We presented abstract concepts through real-world objects: data as cards and interaction levels as building floors. By changing the scale of the image, we moved between different levels of process detail. We also designed a logo according to the client’s brief and animated it
Сlient: FOAM, USA
Creative prodecer: Alexey Platonov
Illustrations: Anastasiya Forniyeva
Motion Graphics: Anna Lilienfeld, Egor Stepanov
Music, sound mix: Peter Vassilyev